Content Production
Content Production
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Digital Advertising
Digital Advertising
Content Production
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Digital Advertising
The Brief
Loma Club came to us with a property worth showing off. A full-service golf and hospitality experience tucked into San Diego's historic Liberty Station. Great venue, underperforming digital presence. Their ad campaigns weren't reflecting the quality of the experience, and their content library wasn't doing the property justice.
They flew us out to San Diego for a three-day content trip to change that.
The Brief
Loma Club came to us with a property worth showing off. A full-service golf and hospitality experience tucked into San Diego's historic Liberty Station. Great venue, underperforming digital presence. Their ad campaigns weren't reflecting the quality of the experience, and their content library wasn't doing the property justice.
They flew us out to San Diego for a three-day content trip to change that.
II. The Results
After auditing and rebuilding their Google and Meta campaigns from the ground up, ad performance doubled, both in output and ranking.
The new creative gave the campaigns something worth amplifying, and the restructured accounts gave that creative the best possible chance to perform.
We were also able to acquire account ownership as the property recently went through a management change. As anyone knows, dealing with Meta and Google support warrants a special kind of reward.
II. The Results
After auditing and rebuilding their Google and Meta campaigns from the ground up, ad performance doubled, both in output and ranking.
The new creative gave the campaigns something worth amplifying, and the restructured accounts gave that creative the best possible chance to perform.
We were also able to acquire account ownership as the property recently went through a management change. As anyone knows, dealing with Meta and Google support warrants a special kind of reward.
Content Deliverables
Enough content to last an entire quarter, from a single shoot.
Content Deliverables
Enough content to last an entire quarter, from a single shoot.
Content Deliverables
Enough content to last an entire quarter, from a single shoot.
Existing Ad Performance
We doubled their existing ad performance with content and an account rebuild
Existing Ad Performance
We doubled their existing ad performance with content and an account rebuild
Existing Ad Performance
We doubled their existing ad performance with content and an account rebuild
Ranking Increase
Via a better ad structure and an optimized Google Business Profile
Ranking Increase
Via a better ad structure and an optimized Google Business Profile
Ranking Increase
Via a better ad structure and an optimized Google Business Profile
III. The Approach
Before touching a single campaign, we took stock of what Loma Club actually had to offer, and it was a lot. A round at sunset. Live music on the patio. Mini putt, dining, the works, all set against the backdrop of one of San Diego's most storied neighborhoods. The marketing just hadn't caught up yet.
We audited the existing Google and Meta accounts, identified where budget was leaking and where opportunity was being left on the table, and rebuilt both from scratch. The restructured campaigns were cleaner, better targeted, and ready to actually perform.
Paid Ads
We flew to San Diego for three days and shot everything. Sunrise on the greens. Sunset on the patio. Live music, mini putt, the restaurant, the full experience. Every stage of the property, every reason someone would want to spend a day there. Liberty Station gave it all a sense of place that's hard to manufacture and impossible to ignore.
That content went straight to work. With the Google and Meta accounts rebuilt and the creative finally matching the quality of the venue, performance doubled. The right assets in the right campaigns, pointed at the right audience. It's a straightforward formula when everything is built correctly.
Paid Ads
We flew to San Diego for three days and shot everything. Sunrise on the greens. Sunset on the patio. Live music, mini putt, the restaurant, the full experience. Every stage of the property, every reason someone would want to spend a day there. Liberty Station gave it all a sense of place that's hard to manufacture and impossible to ignore.
That content went straight to work. With the Google and Meta accounts rebuilt and the creative finally matching the quality of the venue, performance doubled. The right assets in the right campaigns, pointed at the right audience. It's a straightforward formula when everything is built correctly.
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We know the tools because we never stop training on them.
Let’s bring your vision to life
We’re here to make things simple and set you up for success. If you need something, ask. The goal is that you feel supported and confident while you do great work.
Justin Hooker
Owner
Contact us
Let’s bring your vision to life
We’re here to make things simple and set you up for success. If you need something, ask. The goal is that you feel supported and confident while you do great work.
Justin Hooker
Owner
Contact us
Let’s bring your vision to life
We’re here to make things simple and set you up for success. If you need something, ask. The goal is that you feel supported and confident while you do great work.
Justin Hooker
Owner
Contact us